IOS and Android – A Comparison of Revenues

Coming to the mobile ecosystem, the two leading platforms have always been competing against each other in terms of apps downloads and revenues. Since the last few quarters, the app store downloads and revenues statistics showed a somewhat similar pattern. Google Play was ahead of iOS in terms of downloads while the latter managed a considerable but shrinking lead over Google Play in the revenue segment. However, Q1 of 2015 witnessed iOS acquiring a significant lead over Google Play for revenue and Google Play staying on top in the download section Univers Inform.

According to the latest reports from App Annie, the worldwide downloads in Q1 2015 for Google Play was almost 70% higher than iOS App Store, which was again a rise from the 60% in Q3 2014. The emerging markets in the developing countries – Mexico, Turkey, Brazil and Indonesia, played a crucial role in behind Google Play’s growth. The Android ecosystem was highly benefited with the first time smart phone buyer numbers in these markets attaining a huge growth.

On the contrary, Apple’s app store secured sizeable worldwide revenue in this year’s first quarter. Q1 of 2015 shows iOS App Store revenues being about 70% higher on Google Play, and this was also an increase from about 60% in Q3 2014. Given to the massive boom in two core markets – U. S and China, Apple’s revenue has been successfully earning impressive figures.

On the other hand, the iOS App Store’s worldwide revenue in Q1 2015 was about 70% higher than on Google Play, up from about 60% in Q3 2014. The revenue performance of iOS has been clearly backed by two of Apple’s core markets ­ China and the United States. In fact, iOS’ success is being measured as an outcome of the securing of more established markets. Here, it is worth mentioning that App Store’s worldwide revenue in Q2 2015 has been reportedly 70% higher than Google Play.

Going deeper into the analytic of mobile apps’ economy, there are certain factors that distinguish both the stores and their performances from each other.

It is probably because Apple device owners are from a higher income group and are always willing to invest more money on the apps compared to the normal Android user, that, Apple has been successfully generating handsome revenues for the IOS Development Companies compared to their Android counterparts. The record breaking sales of the latest iPhone 6 and 6 Plus in the U. S, along with the influential sales figures in China and the ‘big five’ (Germany, UK, France, Italy and Spain) markets is a true reflection of iOS’ powerful market-share.

Android too has its own set of expensive handsets, like the Samsung Galaxy S6 Edge. However, the truth is that the majority of Android users spend on smart phones costing between $100 and $300. Again most Android users worldwide lack a credit/debit card and that carrier billing is often unavailable.

Also, it is important to note that the lack of direct sales revenue has resulted in the increased on more and more ad-supported apps on the Android platform. Market insights reveal, the idea that Android cannot pull in more money via the direct sales and/or in-app purchases, may urge many smart phone app developers to opt for advertisement supported apps, without even trying for alternatives for their Android apps. This is where iOS clearly gets an advantage, driving more revenue via the direct purchase mode and other subsequent in-app purchases from its affluent user group.

iPhone iOs 7

Apple’s iPhone operating system or iOS has come a long way since it was first created and released with the original iPhone. We have seen many interesting innovations such as folders for apps, multitasking, background pictures, Siri, Passbook and many others. iOS has brought Apple great renown in the world of smart phones for its simple and easy to navigate interface crammed full of features. Some of the decisions Apple has made regarding iOS haven’t been so well received though, a prime example of this is their decision to remove Google Maps as a default app and replace it with their own maps app. This didn’t seem like such a big deal at first considering it was well publicized that Apple wanted to cut ties with its rival in any way it could, however their maps offering was substantially worse than Google’s, and put a large dent in the faith people had in Apple and its iOS.

So what can we expect to see this time around? Well tickets for Apple’s worldwide developer conference or WWDC go on sale 25th of April, and this promises to shed some light on the future of iOS, as well as Mac OS. However, it is unlikely that we will see everything, or even as much about iOS 7 as Apple was originally intending to show if rumours about it being delayed are true. It has been reported that Apple has been forced to pull developers from the latest version of Mac OS to help get iOS 7 back on track, possibly for release with the iPhone 5s which is supposed to launch at the end of Q2 or the start of Q3.

It is likely that Apple will take inspiration from Microsoft by implementing some sort of live tile effect for apps that can really make the most of it, such as the weather app or stocks. This will make the interface seem much more alive than the rather boring home screen does currently. Something else that is possible is improvements made to the lock screen, which currently doesn’t have much use apart from showing album covers when songs are playing and displaying notifications. iOS 7 may also bring some sort of “Facebook Home” feature which was recently released for Android phones, as Facebook is currently in talks with Apple to bring the Home experience to their devices. Given Apples previous attempts to integrate Facebook when iOS 6 was made, it may be a possibility that Home could come to iOS, though Apple is notorious for removing anything remotely close to Home from the App Store so perhaps not. They also don’t like people to mess with their defaults, hence why the default browser, mail and maps apps cannot be changed. Facebook home coming to iOS may require a slight bending of these rules.

But who will be able to access the latest version of iOS ? No news regarding this is available, but the iPhone 5, the new iPad and the iPad mini are certain to be supported considering that they were released only recently, but it is questionable as to whether the iPad 2 and iPhone 4 will receive it. The iPad 2 is still on sale as Apples 10.1 inch budget tablet offering and the iPhone 4 the budget iPhone, but Apple may choose to leave these devices out in order to push customers to its new line of products, especially the iPhone 4, given that a budget iPhone is slated for release late this year.

We shall just have to wait and see.

Windows 8 Vs iOS, Which One Is Better?

It is hard to imagine that someone who is a diehard fan of  iOS  might actually be looking forward to the Windows 8 launch. However, when it is all about technology then it is imperative for a technology geek to look forward to new emerging trends. Now the question is in what ways Windows 8 is better than  iOS . Let us find out the special unique features offered by Windows 8 that may help in grabbing attention of Apple users worldwide.

Snap Screen Functionality

The functionality of Snap Screen allows a user to add a second app that can be included at the screen edge for quick view. It also gives you the view of two different apps displayed on the screen. One app occupies a three quarter part on the screen, the second app is open on the screen is displayed as a narrow strip. This way you can easily choose to display any app in a larger view, you can swap them across and even exchange content from one app to another.

Other things like icon tiles that are defined in different colors are easy to recognize for a user and makes the home screen attractive. Additionally the inclusion of multi-tasking ability with system-wide inclusion is something to watch out for.

Live updates and Ariel view

The feature of Live Tiles allows in displaying slideshows of images and other content that is dynamic in nature. Live Tiles is all about displaying updated information on the screen including the latest news headlines and the weather forecast. Additionally, you can resize these and customize it to your convenience World Update Reviews.

Though there is not much of user choice when it comes to  iOS  but the display design seems so much to be in symmetry. However, with Microsoft you have the choice of even accommodating third party apps along with those that are already installed on your system or device. Interestingly for user convenience, there are other things like semantic zoom functionality. All you need to do is touch the screen using your two fingers and squeeze it closer. Now you get an overall Ariel like view of the entire screen and the apps. This way you can easily navigate to another view within a few seconds. This zoom functionality also works with calendar entries wherein you can easily view the monthly overview.

App Settings

You can adjust the app settings without having to close it. The apps settings come inbuilt along with the app, this way while you are already using it you can make relevant settings. This can be done by going to the Charms bar that is located within the app itself and then going to Settings where you get the options to make relevant app settings.

It is not so convenient when it comes to  iOS  powered devices. For making adjustments in an app, you first need to leave the app and then go to settings and again search for the app name that requires adjustment. This sure does seem a hell lot of work to begin with. Therefore, here it is done the simple way with Windows 8.

File System

If you are looking for a specific file then you can easily do so with Windows 8 and the results that it fetches will baffle you. The reason being, as soon as you start searching for a specific file say, Jaguar you will see an entire list generated that contains the word Jaguar. From this list, you can easily pick the file that you are looking for. Even if the file is just an image file you will get the list including all the file types like image, multimedia, music, document and other files. This way you will be easily able to look for file attachments even within e-mail messages.

When you are conducting a search in  iOS , you will only be given selective values to search for. Take for example the same word Jaguar that you are looking for, the search results will only be able to display apps by the same name including calendar entries and notes. You do not get the full file search system here.


The IE or Internet Explorer looks much better than Safari. The tabs and address bar are practically hidden in Windows 8 that enables in displaying more of browser content. You need to invoke the address bar and tabs, until then they will stay hidden from the view. You can also utilize integrated search located in the address bar, Flip Ahead. This allows a user to zip past through pages with just a swipe of finger. Additionally the IE seemed much faster with the new UI and it seemed to fetch faster results.

All the above given functionalities and the amazing features come handy when you are using a tab with Windows 8 enabled software especially. However, the dilemma to choose to go with this new refreshing change from  iOS  is totally your own.